NiPHEC 2015 To Hold June 14 – 20, 2015


The forthcoming edition of the 3rd annual Nigeria Photography Expo and Conference slated for April 6 – May 2 (2015) has been postponed to June 14 – June 20. The 7-weeks shift in date has been necessitated due to the political atmosphere in the country which has affected not just the logistics of organising a successful conference but  also (in more ways than anticipated) the economy of the country.

We strongly believe that the political dust would have settled once the new President of Nigeria is inaugurated by May 29 thereby giving way for many organisations & individuals to part of this monumental event in the photography industry.

Consequently the newly updated schedule will be put up as soon as we confirm the availability of our speakers &  facilitators. We wholeheartedly apologize for whatever inconvenience this might have caused the multitude of attendees that have scheduled their annual leave/holiday during the previously set dates. Kindly share the new dates with those you know might be planning to attend.

With the likes of Jide Odukoya, Demola Olaniran, Abdulahi Maigaskiya, Uche James-Iroha,  Aisha Augie-Kuta, Kikelomo Koleosho, Rick Sammon, Emmanuel Effiong-Bright, Olamide Bakare, Zach & Jody, Tom Saater, Seun Akisanmi, Bisola Ijalana & other world-class photographers, you’re bound to have a wonderful time of networking & learning. We’re excitedly looking forward to seeing you at #NiPHEC2015.

For sponsorship & exhibition enquiries, please kindly contact the following coordinators:
Niyi Ogunkoya, niyiogunkoya@elophotos.com or +234 9098844036.
Femi Adewuyi (+234 8036105170), Obasola Bamigbola (+234 8034965884)  info@niphec.com

Why Your Best Client May Be Your Last Client


So I recently had the privilege of hiring a cobbler to do a customized sewing design on an album box I wanted to deliver to a client. I explained to him the design I wanted and emphasized the importance of delivering a neat job.

30 seconds into the sewing, I knew in my heart I would never work with this vendor again. His design was sloppy and neatness seemed to be enemies with him. I had planned to give him about 4 other materials to sew for me and decided right that moment that he will not lay his needle on another of my materials. At the end of his 5 minutes work of technical imperfection, he billed me N100. I hurriedly paid without negotiating; couldn’t wait to get him out of my sight.

If only he knew that I had budgeted N2000 for all things I wanted to sow. If only he had asked for my opinion on the sloppy job he just delivered. If only he had been more technically proficient in the carriage of his expertise. He looked at my expressionless face and perhaps thought he had secured a great client in me. I thanked him for his time and sent him away.

I immediately summoned my colleagues to share with them a customer-service revelation I had stumbled upon. Sometimes when we deliver our jobs to clients that don’t seem to say much (apart from paying and thanking us), we should be a little skeptical. It is important to prod customers that “seemed” to be satisfied and ask what they honestly think of your service delivery or product quality. Sometimes we’re happy for the $2000 we just harvested from our best client without being conscious of the fact that “our best client” might not have been completely satisfied. Hence we ultimately loose out from the $20000 jobs he would eventually bring our way.

Buttom line is for us not just to be quick to charge and collect money from our clients; we should try to be 100% sure that they are satisfied. For only 100% satisfied customers will help to be your loyal and faithful BRAND MARKETERS.

The Multi-Million Naira Photography Brand: A Photography Workshop


REGISTER FOR A PHOTOGRAPHY MODULE BEFORE December 28, 2012 and get 50% OFF. CLICK HERE for more information
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Our bimonthly gathering of professional photographers is here again. Come network with over 200 photographers in the industry. Come learn what it takes to grow an irresistible world-class photography brand.

Facilitators:
EMMANUEL EFFIONG-BRIGHT: Branding can sometimes be a very complex concept to teach. Without much hype and publicity, Emmanuel Effiong-Bright (Emmagination) has grown to become one of the most creative facilitators on the subject of ideas and brand development.
For someone who has facilitated human resource development sessions for top brands like SAMSUNG/IYF, TOTAL, LM ERICCSON, METRO EYES and FIRST BANK, it’s not difficult to see why he brings the same level of commitment to SME brand education and development.
ELOPHOTOS, ASHERSMITH DESIGNS and FLAWLESS are just some of the envied SME brands Emmagination has helped re-engineer. Visit his site at www.emmaginationconsulting.com

RICHARD BAMIDELE-EKO: He has been instrumental in the building of the Kelechi Amad-Obi Studios brand in the last five years, which has not known a better last year. His wealth of experience in the business side of the photography profession will be of great benefit to all who seek to improve the processes that invariably grow world-class brands.

Date: Sunday November 4, 2012

Time: 2pm – 7pm

Venue: Our Place, (A2W New Corporate Head Office) 7 Olufunmilola Okikiolu, off Toyin street, off Allen Avenue, Ikeja

Fee: N2,000 before October 31, 2012. N2,500 thereafter. Make payment into our GTB account (0007361345 elophotos studio enterprises)
After paying, Send an SMS to 08101590358 with names of participants and/or photography business name. Bring teller/payment confirmation to venue. For questions/inquiries, contact Favour (08024494106) or Tosin (08022935383)

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