The N100k I LOST


As happy and motivated as I was, I dashed my dreams and disappointed myself. I had a hundred
thousand naira within my grasp and on a platter, all I needed to do was complete a simple task of
negotiating for a particular commodity for a particular price and redeem the N100K prize but
unfortunately I was unable to complete the said task. The situation was and is so disheartening that I
can’t even explain the details without shedding a tear. The fact that I lost the money is not as hurting as
not being able to complete the task.

The week brought a lot of lessons along while coming; having not to cover an event for a cousin was a
big deal for me and became a platform to learn something new. I kind of had a soft spot for her and
didn’t even charge her a reasonable amount because she’s family, unfortunately she wanted a free job. I
really don’t understand why because I also used to have that mindset before that if my family member
ran a business I should pay less or nothing to get their services or goods, now it seems difficult for me to
charge a family member but this issue is something that is needed to be really dealt with if not, one will
soon run out business.

We have been watching a video on Sal Cincotta’s lecture on the business of photography and among all
that I’ve been learning, he said we shouldn’t feel bad for charging what we charge as photographers and
as business persons generally but should be confident to charge what we as well as our service is worth.
He also gave us tips on how to transform our business from the ordinary to an outstanding business
outfit. As much as it sounded harsh and not nice the Business tips from Sal Cincotta plus admonitions
from my boss came in handy for the negotiation with my cousin during the week because I probably
would have done the job for free on her own terms not mine.

We also had a guest lecturer over during the course of the week in the person of Adesanmi Oguntade of
Snaptures Photography. He shared his experiences with us regarding how he ventured into photography
to escape a certain academic frustration but it turned out not bad, he shared how he had failed and
excelled thus far in his photography career. I also learnt the principle of low-end customers and how
they can proportionate to great business transactions. Often times we neglect marketing to a set of
people thinking that the other set cannot afford to hire us, of course not everyone is your client, but we
can even make transform people into marketing for us without directly rendering a substantial service
to them.

My name is Enor Izomor and I’m proud to be female photographer interning at eloPhotos Academy.

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