How to save 25% off your printing cost

So if you’re a photographer based in Lagos & you print your pictures at 5D Imagery, this is for you. Two days ago, my colleague printed a few 5 by 7 pictures at their ikeja branch for N40 each. Upon arriving at their surulere branch yesterday he discovered that it costs just N30 to print the same pictures. Why the difference in price for the same product? Apparently, there aren’t enough customers patronizing their Surulere branch so they decided to “charge” a lesser fee for printing pictures in order to attract more customers.

Whether or not this is a logical or strategically wise decision, I don’t know. All I know is that if I were printing all my pictures at their Ikeja branch prior to now, I would quickly switch to go to their Surulere branch just so I could save 25% or more on my printing costs. I’m guessing other print sizes will be cheaper too. I just hope the quality of customer service wouldn’t be “cheaper.” Either way, hurry now before they end the promotion as a result of a “leak” in information.

Reporting live from agidingbi, ikeja, this is your faithful photo journalist.
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One comment

  1. adedotun ayo · March 8, 2012

    what i think Mr. Seun, well 25% looks juicy when looking at it from the accounting viewpoint but from an economist perspective when you consider the cost of transportation and time wasted in going to Surulere branch, the 25% discount might be a big bad…………..


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